News

Kreate Recognized by The Home Depot as Partner of the Year

Leading Innovation Company Recognized for Quality Storage Solutions for Second Year
November 14, 2025

ATLANTA (Nov. 17, 2025) – Kreate, a leading vertically integrated innovation-based company, announced today its recognition by The Home Depot as Partner of the Year for Storage. This is the company’s second consecutive year receiving this recognition.

The award is part of The Home Depot’s annual Supplier Partnership and Innovation Awards, which recognize groundbreaking products that provide unique value, high performance, and efficiency to both DIY and Pro home improvement customers. Each year, one supplier partner in each merchandising category is recognized as Partner of the Year, highlighting their exceptional dedication and contribution to The Home Depot.

“We’re honored to receive this recognition from The Home Depot,” said Nickolas Reinhart, Founder and Owner of Kreate. “Our ongoing collaboration allows us to continue designing and manufacturing innovative new products that redefine affordable, quality home storage solutions. We look forward to continuing this great partnership."

Kreate is the designer, manufacturer and distributor of widely recognized HDX and Husky storage products, both exclusive to The Home Depot and ubiquitous in many American homes. Products within these brand lines span modular home storage systems and home DIY equipment, such as sawhorses and miter saw tables. Kreate continues to expand and innovate within the home storage category, developing new solutions that enhance organization, durability, and everyday functionality.

Kreate’s award-winning products are available at Home Depot—online or in stores nationwide. For more information about the award, click here.

# # #

About Kreate

Kreate is a leader in design and innovative, sustainable solutions that serve millions of customers through its exclusive partnership with Home Depot. With a focus on a variety of product categories, including plumbing, cleaning, lawn & garden, home organization and construction, Kreate combines engineering precision, sustainability leadership and private-label expertise to deliver differentiated products that drive category growth. Leveraging its innovation centers, equipped with 3D printer technology, Kreate is creating smarter, cleaner and more efficient solutions that move the industry forward, Kreate redefines what’s possible in modern manufacturing.

About Nickolas Asset Management

Nickolas Asset Management (NAM) is the family office of the Reinhart family, overseeing a diverse portfolio of manufacturing and consumer product companies, including Kreate and Configure Brands. With experienced leadership and a permanent capital model, NAM specializes in acquiring and scaling family and founder-led businesses through operational infrastructure, turn-key bolt-ons and engineering-driven product innovation.

Guided by an evergreen philosophy, NAM builds companies designed to create enduring value, empower people, and strengthen the communities in which they operate. Unlike traditional private equity, NAM is a buy-to-hold investor, building companies for enduring value and community impact.

Media Contact
Trevelino/Keller
TKKreate@trevelinokeller.com